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Welcome to China: EFKO products in China

26.05.2023
Welcome to China: EFKO products in China
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Welcome to China: EFKO products in China
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Shanghai hosted two major exhibitions at once - SIAL CHINA and Bakery China. Oil and Fat Division of EFKO Group of Companies presented its products in the Pacific region.

SIAL CHINA is one of the most powerful food exhibitions in Asia. This year it was held from 18 to 20 May. More than 4 thousand companies from all over the world represent their products, over 150 thousand visitors gathered at the site.

Bakery China is the premier event for confectioners and bakers in the region. The exhibition was held from 22 to 25 May: 30 countries and more than 2,000 exhibitors.

EFKO Group of Companies supplies specialized fats and margarines to almost 20 countries of the world,” said Eduard Tsuverkalov, Export Sales Development Director. “Our products are in great demand abroad by various manufacturers. China is one of the most promising regions for export. There are objective reasons for this - a constantly growing population, along with it - an increase in the consumption of confectionery and bakery products.

Our technologists held joint master classes on the production of bakery products with representatives of one of the largest Chinese companies - Angel Yeast. We prepared puff croissants on Ecoslice 1703-41 margarine, shortbread cookies on Ecouniversal 1203-32 margarine, stollen on Ecouniversal 1203-32 and other products.

Angel Yeast has been developing and mass-producing yeast and its derivatives for more than 30 years, and is one of the three world leaders in the industry. The company's products are known in more than 150 countries and regions around the world.

“Yeast, flour and margarine are the main ingredients for making bakery products, – said Svetlana Babicheva, Leading Technologist at EFKO Group. – Partnership with Angel Yeast will allow us to master a significant part of the Chinese market. – Back in March, we came to an agreement on the development of a new joint product – a specialized margarine with the characteristics declared by our Chinese partners. This product is in demand in the Chinese market among confectionery enterprises and, we believe, will be promising in the assortment of our line.”

The second step is the introduction of complex specialized fats and equivalents at Chinese confectionery companies and the creation of joint production in East Asia.

“We plan to visit the leading Chinese confectionery enterprises that use fats and margarines in their production, and present our products, ” said Dmitry Puzanov, Head of Export Sales of the Fat and Oil Division of EFKO Group. – Thanks the quality of our ingredients, authority and competencies in the Angel confectionery market, we plan to conclude long-term contracts with manufacturers of flour and sugar confectionery products in China.”

“We are glad to cooperate with EFKO Group,- shared the representatives of the company Angel Yeast. – The group produces products that fully meet the requirements of the market. We are confident that our partnership will be promising.”

Participation in international events is a great opportunity to present new products to a foreign audience, as well as to study global market trends. We learned a lot and exchanged experience with colleagues from other countries!

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Dear partners!

In order to improve EFKO products and quality of service, as well as to better meet your needs, we ask you to answer a few questions.

In the Alekseevskaya Sloboda of the Belgorod province, where in the late 1820s, sunflower oil was produced for the first time in the Russian Empire, and the first oil mill in Russia was built.

During the years of the First World War, and then the Civil War, production was completely stopped. The restoration of the plant began only in 1923. The main focus of its work remained the processing of coriander and anise. In 1936, the second oil extraction plant in all of Russia was built in Alekseevka. Later, both enterprises were merged into one of the largest essential oil extraction complexes in the Soviet Union.

During the Great Patriotic War, the complex was almost destroyed. Restoration work, which began in 1943, continued until the end of 1948. In the post-war period, comprehensive reconstruction was carried out on many sections using the latest technological advancements. By the 1970s, the Alekseevsky essential oil extraction complex produced up to 80% of the world's coriander oil. For its achievements in production development, the development and implementation of advanced technology, by decree of August 14, 1972, the Supreme Soviet of the USSR awarded the plant the Order of the Badge of Honor.

Unfortunately, in the 1990s, the enterprise that brought fame and wealth to the people of Alekseevka fell into decline and practically collapsed. The revival of the enterprise began in 1994 with the arrival of a new team and the creation of the EFCO Group.

The enterprise underwent large-scale modernization of production and established a new management system. The company decided to return to its roots and resume the production of sunflower oil. Later, EFCO expanded the range and volume of products.

In 2002, a new business direction was opened, and the most modern plant for the production of specialized fats and margarines for the food industry, EFCO Food Ingredients, was launched in the city of Alekseevka, Belgorod region. A scientific and production laboratory was established at the plant, equipped to control product quality at all stages of production and conduct in-depth scientific research.

In 2002–2003, EFCO technologists mastered the most environmentally friendly process of vegetable oil processing – the 'dry' fractionation method, applied the technology of physical refining of oils and fats, and managed to create Russia's first cocoa butter substitute 'Ecolad,' milk fat substitute 'Ecolact,' solid confectionery fat 'Ekond,' soft confectionery fat 'Ekonfe,' universal margarines 'Ecouniversal,' frying shortenings 'Ecofri,' and the first domestic fats with minimal trans-isomers content – confectionery fats 'Econat.'

In 2005, the R&D center of the fats and oils division was created based on EFCO Food Ingredients, consisting of the Applied Research Center and the Pilot Plant Department. The center’s specialists are engaged in developing and testing fat products for healthy eating lines and innovative recipes, taking into account the needs of manufacturers.

In 2006, the company was the first in Russia to successfully pass an audit for compliance with the quality and safety requirements of the BRC (Global Standard for Food Safety) and the International Food Standard (IFS). Is this information relevant?

In 2008, the second plant for the production of specialized fats and margarines was launched in the port of Taman in the Krasnodar Territory, and the only deep-water sea terminal for food cargo in Russia was built.

The following year, the plant successfully passed certification for compliance with the quality and safety requirements of the British Retail Consortium (BRC) and the International Food Standard (IFS). International auditors awarded the company the highest compliance level – Grade AA. Is this information relevant?

In 2014, the company’s technologists created the first domestic equivalent of cocoa butter.

In 2015, the EFCO Group launched a project to create a unique fats and oils cluster in the Republic of Kazakhstan. Thanks to production modernization and the transfer of global technologies, the production of specialized fats and margarines meeting the highest international standards was established in a short time.

In 2016, EFCO opened its fourth site for the production of specialized fats and margarines at the Evdakovsky fats and oils plant in the Voronezh region.

In 2021, production capacity at the Taman port facility was increased – launching the world's first 'million-ton plant' for the production of specialized fats and margarines. Do we need this?

In 2023, the company launched the only shea nut processing plant in Russia.

Thanks to R&D and significant investments by domestic producers in developing their own infrastructure, primarily by EFCO, the share of imported producers in the Russian food ingredients market has decreased from 49% to 9% over the past 15 years and continues to decline.

Almost 200 years later, Alekseevka remains the largest center for vegetable oil processing in the country.

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